Established in 1998 with a singular mission in creating a healthy line cosmetic that meets the standards of the professional makeup industry yet any women can enjoy the healthy benefits of mineral makeup. A leading cause of wrinkled skin and breakouts is the heavy and constant application of chemical makeup. After years of makeup use, your skin is no longer what it used to be. Mineral makeup was inspired by plastic surgeons and dermatologist, it is simply the most simple, natural product you can put on your skin.

UVA and UVB can cause permanent skin damages after a major skin procedure and chemically based sun block can produce a negative reaction to the skin. Plastic surgeons and dermatologists recommend either a titanium dioxide or zinc oxide based product to combat the UVA and UVB rays. However, these pricey creams prescribed were for function, not for cosmetics purposes and were ghastly white. Emani recognizes the need of translating these benefits into an every day makeup so the most sensitive skin women can use and benefit from minerals. Traditional liquid foundations contain un-natural ingredients that can produce a state of imbalance or irritation in many skin types. Mineral cosmetics are the simplest, most natural, non-comedongenic and no-reactive form of cosmetics.

Mineral makeup takes its inspiration from minerals and inorganic pigments that exist in nature, which are finely milled and purified, then treated or coated with other pigments to create different colors and effects. Some mineral pigments are matte, some have a slight shimmer, and some are positively sparkling! These beautifully colored minerals, such as mica, titanium dioxide, zinc and iron oxides, and ultramarine pigments, can be created to make every cosmetic from foundation to eye shadow to shimmer powder for the body! Titanium dioxide and zinc oxide, are anti-inflammatory and actually help calm the skin. Emani loose minerals are composed of inert minerals that cannot support the growth of bacteria.

Mica is a transparent mineral which is mined from the earth. It can be opalescent and sparkling or completely matte, ranging in color from grey to blue to green. It is often treated with iron oxides to yield brilliant color effects. Due to the sheer, translucent and skin-hugging effect of the mica mineral, your natural skin tone shines through when you use our blush, foundation powders or eye shadows. All of our cosmetics contain mica powder, which reflects light from the face, creating an illusion of a smoother, softer and more radiant skin tone. Fine lines are softened; skin texture appears more even and more lucid and it is weightless on your skin, it is the new natural science of beautiful skin.